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  Social Responsibility

Published on: Jan. 21, 2023, 3:34 p.m.
Mercedes-Benz accelerates with Sustainability Dialogue and Innovator Fellowship Programme
  • Committed to sustainable development goals

By Business India Editorial

Mercedes-Benz, the German luxury car manufacturer, hosted the first edition of its Sustainability Dialogue in India, focusing on "Sustainable Mobility – Accelerating Towards a Green, Inclusive and Safe Future" to emphasise 'the need for decarbonising energy, industry, and mobility and accelerating the transition towards a more sustainable future'.

The event brought together key stakeholders and changemakers from the public and private sectors, as well as academia, to participate in a series of conversations on global trends and recent developments.

The Dialogue sought to accelerate the collective transition to CO2 neutrality and focus on the responsible usage of planetary resources.

As part of the Sustainability Dialogue India 2023, Mercedes-Benz also announced its support for 'beVisioneers: The Mercedes-Benz Fellowship', a global programme to provide young innovators with training, mentoring, expert support, scholarships, and funding to launch their projects in the areas of environmental sustainability and decarbonisation.

The beVisioneers programme is an initiative designed and implemented by experts of a German non-profit organisation, The DO School Fellowships. The seed capital for the fellowship comes from the auction proceeds of a 1955 Mercedes-Benz SLR Uhlenhaut Coupé, which was auctioned in May 2022 at a record price of €135 million to a private collector.

Manu Saale, CEO and MD, of Mercedes-Benz Research and Development India, said, “With the first Sustainability Dialogue hosted in India, Mercedes-Benz reinforces its commitment to India and partners in the journey towards achieving India’s sustainable development goals.”

Mercedes-Benz India has also collaborated with renowned NGO, Slum Soccer, in association with Laureus ‘Sport For Good’ foundation, to donate for the development of underprivileged children, for every month of wait for its GLA/A-Limo/GLE/GLS models.

During Covid-19, the company took various initiatives, including a collaboration with Pune Zilla Parishad and Maharashtra Housing Development Authority (MHADA) to set up a Covid Care Center. It had provided 6,300 PPE kits for the protection of frontline workers at the time. Apart from supporting Covid testing of 100 police workforce, providing 99 Oxygen concentrators and procuring two ventilators for Grant Medical Foundation.

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