Business India ×
  Social Responsibility

Environment
Published on: Dec. 23, 2020, 10:34 a.m.
Tata Motors launches a 'Go Green' initiative
  • Pushing environmental sustainability

By S.M. Boothem

Tata Motors, along with its channel partners, recently announced the launch of its ‘Go Green’ initiative in line with its commitment to environmental sustainability. Under this initiative, Tata Motors, in association with an NGO, will plant a sapling for the sale of every new commercial vehicle and for every new customer who gets their vehicle serviced at the company’s dealer workshop and Tata Authorised Service Station. The company will nurture the sapling and bestow the customer with a certificate and a link with the geotagged location of the plantation, thereby allowing the customer to monitor its status.

The initiative will ensure the best health of these newly-planted saplings, which will include a variety of diverse species of fruit-bearing, medicinal and native trees. The plantation will be spread across various locations in over 10 states of the country, thereby adding to the green cover of the country.

“Environment sustainability is at the core of what we do at Tata Motors, its energy-efficient manufacturing practices and environment-friendly product offerings are a testament to this. We are pleased to announce this collaboration with SankalpTaru where we are actively engaging with the large base of consumers that the company caters to, in tree plantation drives. Tata Motors will continue to stay abreast of evolving needs in the best interest of future generations, constantly devising unique, sustainable, and future-ready solutions to tackle pressing problems”, said Rajesh Kaul, Vice President, Sales & Marketing, Commercial Vehicle Business Unit, Tata Motors about the green initiative.

Tata Motors is uniquely positioned to create sustainable positive environmental impact. The company is advancing environmental innovation and reducing environmental impact, by assessing its footprint across the whole lifecycle and value chain of its products. The recently launched BS6 product range assures reduced tail-pipe emissions adding to the company’s commitment towards climate resilience.

Tata Motors is actively working towards a low-carbon strategy and has been leading the charge of environment-friendly alternate fuel mobility in the country. As a signatory of RE100 initiative, Tata Motors aims to source 100 percent renewable electricity by 2030.


Don't miss this

Healthcare

Goodyear India partners Americares India Foundation

Published on Feb. 2, 2021, 9:21 p.m.

The partnership will support COVID-19 healthcare facilities in Faridabad and Aurangabad

Environment

Tata Motors launches a 'Go Green' initiative

Published on Dec. 23, 2020, 10:34 a.m.

The company will plant a sapling for the sale of every new commercial vehicle

Women Empowerment

Tata Starbucks ties up with Educate Girls to empower women

Published on Dec. 2, 2020, 3:10 p.m.

The partnership aims to provide volunteering and educational support to those who have relocated to urban cities from villages

Environment

Indian Oil has a social initiative for a clean and green world

Published on Nov. 25, 2020, 2:53 a.m.

The public sector company is planting a tree for every retail customer visit during its TreeCheers campaign period

E-MAGAZINE
Climate Change

Entrepreneursip

Two Indian organisations win UNDP prize

Published on July 21, 2021, 2:55 p.m.

The Equator Prize recognises local and indigenous communities from around the world

Environment

Largest man-made forest to come up in Chhattisgarh

Published on July 21, 2021, 12:35 p.m.

In one of the country's largest ecological restorations, 2,500 acres of barren land will be converted into a natural habitat

Entrepreneursip

Veerappa Moily’s son to launch ClimateTech VC fund

Published on July 21, 2021, 12:09 p.m.

The fund will concentrate on four sectors: green buildings, energy storage, sustainable agriculture, and alternative energy

Environment

One-fifth of forests at risk due to climate change: government

Published on July 21, 2021, 10:40 a.m.

The dominant tree species in central Indian forests, Teak and Sal are expected to be sensitive to change in temperature than rainfall