MG Motor India recently unveiled MG Astor, its mid-sized SUV with artificial intelligence (AI) personal assistant and first-in-segment autonomous (Level 2) technology. The carmaker’s journey started in India with its first internet SUV – MG Hector in 2019, followed by MG Hector Plus, MG ZS EV, an electric SUV, MG Gloster and the latest one to join the family is MG Astor. There is plenty of action in the mid-sized SUV segment. The Hyundai Creta and Kia Seltos are doing well in the market. With the recent arrival of the Skoda Kushaq and the Volkswagen Taigun, car buyers have more options to choose. MG Motor is set to join the league with MG Astor, which is expected to hit the market shortly. “We have introduced several industry-firsts with our SUVs to the Indian automotive market. This time we have Autonomous (Level 2) technology in MG Astor, with a personal AI assistant. The technology is more advanced helps safe drive”, said Rajeev Chaba, President and MD, MG Motor India at the unveiling of Astor. “We are confident that in India, the Astor will redefine, not just the segment, but also the future of mobility. The Astor is the first car to offer services and subscriptions under the car as a platform. The Astor’s sporty design, luxurious interior, choice of engines and transmissions and host of segment-leading features makes the MG Astor a truly remarkable SUV, I am sure that you all will enjoy MG Astor as much as we have enjoyed creating it”, added Chaba. The company has partnered with Jio, MapmyIndia, Park+ and Koinearth for their variety of technological features offered to customers. Talking about the appeal of Astor, Carl Gotham, the Advanced Design Director at the MG’s Global Design Centre in London, UK, said, “The concept of Emotional Dynamism brings a premium feel to Astor. The mid-size SUV is a visual delight with an exceptional level of detailing and remarkable features. We have placed design at the centre of creating the car to make it look as good as its technology. It takes forward the MG’s brand’s legacy with cutting-edge technology and design excellence. India can look forward to immersing into a seamless driving experience with personal AI assistance inside MG Astor.” Valuable features The Astor’s interiors are elegantly crafted with soft-touch and premium material. The carmaker is offering a lot of segment-firsts technology-oriented features with AI-powered assistance and an Advanced Driver Assistance System (ADAS). It will be powered by two petrol engines – 1.5-litre and 1.3-litre turbo engine. The AI technology in Astor is developed around MG’s vision of Car-as-a-Platform (CAAP) possibilities, which will enable the users to personalise the services as per their requirements.